Answers to the questions people actually search
Short, specific guides on ranking in traditional search and getting cited by AI assistants. Want to see the platform that runs this for you? Book a demo.
SEO for SaaS and software companies
SaaS SEO should prioritize commercial-intent pages (features, pricing, comparisons) and technical health over broad top-of-funnel content, because software buyers research comparatively before they buy. Product-led content that answers real evaluation questions converts better than generic educational posts competing with everyone else's blog.
Read the guideSchema markup automation vs. manual structured data
Manual schema markup works fine for a handful of pages, but it breaks down at scale because nobody remembers to update it when content changes, and coverage gaps compound silently. Automated schema checking compares markup against live content continuously and flags or drafts a fix the moment they drift apart.
Read the guideKeyword research for AI search
Keyword research for AI search starts the same way as traditional keyword research, real search-volume and competition data, but the useful next step is grouping terms by the underlying question and buyer intent rather than just search volume, since that's the unit an AI assistant actually answers around.
Read the guideGitHub PR-based SEO fixes for non-WordPress sites
For a Next.js or other custom codebase, an AI-drafted SEO fix is opened as a pull request against your repository, on its own branch, exactly like a Dependabot or Renovate dependency update. Someone on your team reviews the diff and merges it. Nothing reaches your live branch without that step.
Read the guideTechnical SEO audit checklist for 2026
A technical SEO audit should check, in order: crawlability and indexation, mobile usability, Core Web Vitals and page speed, canonical and redirect correctness, and schema coverage. Fix issues in that order, because content and link work can't compensate for a page search engines can't properly crawl or render.
Read the guideHow to track your citations in ChatGPT and Perplexity
Track AI citations by building a fixed list of prompts your actual buyers would ask, running them against each assistant on a regular schedule, and logging whether you're cited, who is cited instead, and how that changes month to month. Treat the gap list as your content roadmap, not a vanity metric.
Read the guideWordPress SEO automation: plugin vs. manual fixes
A WordPress SEO automation plugin can detect and draft fixes directly, meta tags, schema, internal links, image alt text, held for your approval before publishing. Manual fixes mean finding each issue yourself and editing pages one at a time. The plugin approach is faster for the same volume of work; the review step stays the same either way.
Read the guideSEO software for agencies managing multiple clients
The best SEO software for agencies handles multiple clients as separate, permissioned workspaces, each with its own dashboard and audit history, gives the agency team a shared approval queue instead of one login per client tool, and offers a client-facing view so clients can see progress without touching the working dashboard.
Read the guideHow AI-drafted SEO fixes work
An AI-drafted SEO fix starts with an audit finding, the AI drafts a specific change, that change is written to a WordPress site as a pending update or opened as a pull request on GitHub for other stacks, and a person on your team reviews and approves it before it publishes. The AI never edits a live site directly.
Read the guideWhat SEO automation software actually does
SEO automation software runs the repeatable parts of SEO on a schedule, technical audits, schema checks, and keyword research, and drafts specific fixes for a person to approve. It doesn't automate judgment: deciding what to prioritize, what to say in original content, or how to read a market still needs a person. The automation is in the labor around that judgment, not a replacement for it.
Read the guideSEO in Sri Lanka: agency, freelancer, or software?
Choose based on what actually needs a person: strategy, market judgment, and content that requires firsthand expertise are where a freelancer or agency earns their fee. Recurring technical audits, schema, and keyword research are mechanical work that software can run directly, usually cheaper and on your own schedule. Many teams end up using both.
Read the guideSEO pricing in Sri Lanka: agency, freelancer, or software
In Sri Lanka, SEO retainers typically run LKR 25,000–100,000+ a month depending on scope, one-off audits run LKR 30,000–50,000, and self-serve SEO software runs a flat monthly rate, often well under a mid-tier retainer, for the technical audit, keyword research and AI-search-readiness work a retainer would otherwise bill for.
Read the guideHow to get your website cited by ChatGPT
To get cited by ChatGPT, allow OpenAI's crawlers in robots.txt, serve complete server-rendered HTML, describe your business consistently so it resolves as a clear entity, publish specific information that cannot be found everywhere else, and structure each page around one question with the answer stated up front.
Read the guideSEO for Sri Lankan businesses
Sri Lankan businesses should start with a complete Google Business Profile, consistent name-address-phone details, a fast mobile site, and service pages that name the cities they serve. Software can run and monitor that foundation directly, which is often faster than waiting on a monthly retainer cycle to get to it.
Read the guideSchema markup for AI search
For AI search, the schema types that matter most are Organization, Service, Article, FAQPage and BreadcrumbList. They tell a machine what your page is, who published it, how it relates to the rest of the site, and which questions it answers, provided the markup matches the visible content.
Read the guideAI search visibility checklist
An AI search visibility checklist covers six areas: crawler access, server-rendered HTML, entity consistency, schema coverage, question-shaped content, and prompt-level citation tracking. Work them in that order, because content cannot fix a page an AI crawler is not allowed to fetch.
Read the guideSEO vs GEO vs AEO
SEO aims to rank a page in a list of links, AEO aims to be the extracted direct answer, and GEO aims to be cited inside an AI-generated response. They share one technical and editorial foundation, so they are best run as a single program.
Read the guideWhat is answer engine optimization (AEO)?
Answer engine optimization (AEO) is optimizing your content to be the direct answer in Google AI Overviews, featured snippets and voice assistants. In practice it means giving one short, unambiguous answer near the top of a page and backing it with structured, verifiable detail underneath.
Read the guideWhat is generative engine optimization (GEO)?
Generative engine optimization (GEO) is the practice of making your content more likely to be retrieved, summarized and cited by generative AI systems such as ChatGPT, Perplexity, Gemini and Copilot. It works through entity clarity, structured data, crawlability and quotable passages rather than keyword density.
Read the guideHow to optimize for AI search
To optimize for AI search, let AI crawlers in, serve fast server-rendered HTML, answer one clear question near the top of each page, describe your business as a consistent entity, mark everything up with schema, and then measure which prompts actually cite you.
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